Yes! It’s completely free. There are no sign-up costs, subscriptions, or hidden fees — just sign up and start earning. In fact we provide our most successful affiliates their own webpage to sell from, free of charge. But there are conditions...
Please be aware, we run a very generous affiliate program but we are very selective about the affiliates we accept. They must align with our values and expectations, otherwise their applications may be revoked according to our terms and conditions. This program is only suitable for heart-centred affiliates, genuinely wishing to make a valuable difference in the world.
You’ll earn 30% commission on your customer’s first purchase, and then 15% on every future purchase they make — for the lifetime of that customer. If they stay 5-10 years with us as their children grow and their needs change, many customers continue to purchase new products over the years. That means there’s real potential to earn ongoing passive income from each customer you refer.
The more aligned customers you attract, the more your earnings will increase over time.
🤝 Two-Tier Referral Bonus
If you introduce a new affiliate to our program, you’ll also earn 5% commission on all sales made through their referrals — giving you an extra stream of long-term, passive income.
This is perfect if you’d rather not sell our products yourself but know people who would excel at it—perhaps because they’re aligned with our mission, have a large network, or a strong social media following.
Here’s how it works: simply recruit them into the program, using your link, and every time their customers make a purchase, you earn 5% commission. So, if your mother, sister, cousin—or anyone you know—has an audience or is naturally sociable, they can sell our products and earn 15-30% for themselves, while you also earn 5% passive income on all their customers sales too. So it's a win-win for everyone.
⚠️ Please note:
We are highly selective about who we accept into our affiliate program. Affiliates must align with our values and demonstrate a genuine interest in supporting families and children.
We reserve the right to revoke access to the program if an affiliate does not meet our standards or breaches advertising rules, as outlined in our Terms and Conditions.
We’ll provide you with ready-to-use images, captions, and your unique affiliate link.
For our most active affiliates, we also offer a personalised shop webpage featuring our products and linked directly to your affiliate ID at no extra cost. You can direct traffic to this page, making it even easier to generate additional income.
Payouts are processed 60 days and one week after a customer’s purchase, and are sent via PayPal.
This timeframe is set by banking regulations - not us, as they require us to allow two months for potential customer refunds.
Once you’ve passed the initial 60-day period, payments will be made more regularly—provided you continue to generate sales and reach the £100 minimum payout threshold.
This is set to £100 as bank charges and PayPal charges are accured on each transaction. To reduce these charges and ensure you get more money in your pocket, we reduce the number of transactions and set a £100 threshold. However, if you want to leave the program at anytime and have less than £100 in your account, you can receive a payout less than £100, subject to charges.
No — this affiliate program is not for everyone. It's designed for individuals who genuinely care about making a positive difference in the lives of children and parents.
You’ll thrive in this program if you're empathetic to our customers' needs and committed to building long-term relationships as their families grow. This approach not only supports their journey — it also builds trust and loyalty, leading to sustained passive income for you as they continue to purchase our products over time.
This is not a get rich quick scheme. If you're only looking to make quick money without adding real value, this program isn’t the right fit for you.
✅ Who is this program ideal for?
This opportunity is ideal for people who are passionate about supporting children's learning, wellbeing and emotional development for the long term. It requires dedication at the beginning, so that you can enjoy the passive fruits of your labour in the long run.
For example:
Parents and homeschooling families who want to share trusted resources
Educators, tutors and therapists already working with families
Bloggers, content creators and coaches focused on parenting, mindset or education
Ethical entrepreneurs who value long-term relationships and want to build a meaningful, values-based income stream for the future.
If you care deeply about helping families thrive — and you're willing to promote with heart not just hustle — this program is for you.